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AI marketing analytics

AI marketing analytics that writes the Monday brief - not just charts.

Marketing AI reads your GSC, GA4, Google Ads, and CRM data, then writes the brief a senior marketer would write from it. Last week framed, this week prioritized, and the underperforming pages or campaigns called out with the next move attached.

Where analytics work breaks today

Marketing analytics that gives you charts but not a decision.

  • 01 Looker dashboards that nobody reads

    Every team has a Looker board built two years ago by an analyst who has since left. The dashboard runs every Monday and nobody opens it. The work is in the writing, not the chart.

  • 02 Reports that arrive too late to act

    A Monday brief that takes a half day to stitch lands on Wednesday. By then the team is already in the next sprint. The brief needs to ship before the standup.

  • 03 No connection between data and decision

    A spike in branded clicks last week - was that a PR mention, a paid retargeting tick, or a competitor going dark? Most analytics setups can show the spike but not connect it to the cause. Marketing AI writes the framing every Monday.

  • 04 Quarterly reviews built from scratch

    QBR prep takes a senior marketer two days. The framing already exists in the weekly briefs - it just gets thrown away. Marketing AI compounds prior briefs into the QBR draft automatically.

What the analytics layer covers

Reporting at the top. The disciplines that feed it underneath.

How the analytics layer works

Connected data in. Written briefs out. No spreadsheets in between.

AI marketing analytics is the layer that translates dashboard data into written framing. Marketing AI does not replace your dashboards - it writes the brief that should accompany them.

  • Direct connection to GSC, GA4, Google Ads, Meta, TikTok, and your CRM
  • Monday brief drafted every week with last-week framing and next-week priorities
  • Anomaly detection flags CAC, ROAS, or traffic drift before the team notices
  • Quarterly review draws from the prior 13 weekly briefs - no scratch QBR prep
  • Every brief lands in the queue with the data sources and reasoning attached for audit
Example engagement

What top-performing campaigns look like surfaced in the brief.

A growth team asking "what are my top performing campaigns?" gets a written answer in the Monday brief, not a chart. Last week's top three by revenue, by CAC, and by conversion rate. The two that are trending up week-over-week. The one that is decaying and the suggested test for next week. The framing tracks to the same source data the team approves in the queue every day, so the brief connects to the work, not to a separate dashboard.

Recommended tier

Most analytics-driven teams start on Growth.

Growth at $999 per month covers GSC + GA4 + Google Ads + Meta + TikTok analytics with the Monday brief and quarterly QBR drafted. Agency at $1,999 adds multi-brand support and white-label briefs for client reporting.

Common questions

AI marketing analytics - what people ask first.

What are my top performing campaigns? Can the platform answer that?

Yes - in the Monday brief and on demand. The brief frames the top campaigns by revenue, by CAC, and by trend. On-demand queries return the same framing in plain language, not a chart.

Do you replace our Looker Studio dashboards?

You can retire them if you want. Most teams keep one or two dashboards for ad-hoc exploration and let Marketing AI write the recurring brief. Either pattern works.

What data sources connect?

GSC, GA4, Google Ads, Meta, TikTok, and your CRM (HubSpot, Salesforce, Pipedrive supported today). CMS connections supported for content performance tracking.

How do you handle attribution?

GA4 last-click is the default. Multi-touch and data-driven attribution available when the underlying data supports it. The brief surfaces both views when they materially differ.

Can the brief be white-labeled for clients?

Yes - on the Agency tier. Branded with your logo and copy. Most agencies send it as the Monday client update.

How long until the first brief lands?

Once GSC, GA4, and Google Ads are connected, the first brief lands the following Monday. The audit pass that informs deeper anomaly detection takes about two weeks of historical data.